THE TALK NYC
Modern, Irreverent Squarespace Website and Logo for The Talk NYC Sexuality Education Programs.
Rachel Lotus launched her progressive sexuality education program, The Talk NYC, in 2017. She believes that all youth deserve access to progressive, relevant, age-appropriate sexuality education and offers engaging, evidence-informed programs that go far beyond traditional sex ed. Rachel’s goal is to empower kids and families to have real conversations about the things that matter most.
Although Rachel was crystal clear on her goals and messaging, her previous website wasn’t conveying her personality or connecting with her audience in the same way that her life-changing programs do. Through our in-depth branding process, we created a bold yet minimal look with a custom-designed anatomy pattern, stencil-style logo and fonts, and a signature color palette that takes you right back to school, but this time, in style.
“Rachel is simply excellent at what she does. She makes you feel like a priority from Day One, listens exceptionally well, strives to understand your needs on a deep and nuanced level, and is both down to earth and incredibly professional.
The working relationship was collaborative and fun, and I walked away with a website I couldn't love more. I had a wonderful experience from beginning to end. Highly recommend Rachel and her team!”
— RACHEL LOTUS
