THE KATIE WOLF
Fun, Relatable Squarespace Sales Page For A Book Editor and Writing Coach
Katie Wolf is a book editor and writing coach who helps other writers pursue their writing dreams. She has a way with words and knew that she wanted a professionally designed sales page for her upcoming launch but wasn’t sure how to present her offer in a way that would entice potential clients.
When we started working together, Katie’s existing branding was simple, calm, and leftover from the previous iteration of her business. Looking for a refresh with more energy, Katie asked for an upbeat, empowering, and positive vibe for her new sales page to reflect the kind of experience she’s created for her clients.
We created a new brand palette and a custom wordmark logo for her new core offer while incorporating fun patterns, an approachable handwritten font, and dynamic animations.
“Rachel took the time to understand what I wanted for the sales page design and did a fantastic job incorporating my thoughts and likes. I appreciated the updates along the way too, and that I knew what to expect with the design process. I felt like my sales page was in great hands. I also appreciated the thorough branding questionnaire before we started. It was helpful for me to work through how I want to position this offer.”
- KATIE WOLF
